RELEASE: April 20, 2015
AUTHOR/ADMINISTRATOR: Arabian Horse Association
Aurora, Colo. - The Arabian Horse Association (AHA) is excited to announce that they are officially naming May, 2015, 'Celebration of the Arabian Horse Month.' This is a time for Arabian horse enthusiasts to share in their communities the wonderful, intelligent and beautiful Arabian breed.
AHA encourages members, clubs and regions to host at least one outreach event during the month of May in their area. Designed as a grassroots marketing initiative, Arabian Horse Month encourages local members and clubs, who have the best access to people in their area, to reach out to all walks of life and introduce them to the magic of the Arabian horse.
To do this, AHA has created an outreach toolkit full of wonderful ideas and initiatives that clubs and regions have done in previous years or are planning to do this year that can be considered outreach and marketing initiatives for the Arabian breed. These include ideas and activities such as participating in a youth therapy program, an after school program that barns can do, events that members can host at a show, holiday ideas, and so much more!
The outreach toolkit also includes information on how to give a successful TAIL tour, becoming a Discovery Farm, social media tips and ideas for generating new membership! During May, AHA will support member’s outreach initiatives by providing promotional material (at just the cost of shipping) for giving out for FREE at the event.